Facebook Twitter Instagram
    Facebook Twitter Instagram Pinterest
    BAUCE
    JOIN THE SQUAD
    • Hustle

      How to Find the Best Value Car Insurance as a Woman

      August 15, 2022

      How To Get More Clients By Creating A Buyer Persona

      August 11, 2022

      How To Land Your Dream Job

      August 9, 2022

      TIAA’s Shelly Eweka Shares How To Narrow The Gap in Your Retirement Savings

      August 11, 2022

      Want To Become A Better Boss? Read This Guide Now

      July 28, 2022
    • Believe

      How To Bauce Up In Your 30s

      May 18, 2022

      The Five Mentors You Need And How To Find Them

      May 10, 2022

      Why Black Women Should Be Doing More Mid-Year Check-Ins On Their Goals And Resolutions

      April 8, 2022

      How To Build The Life You Want Before Settling Down

      April 8, 2022

      10 Reminders for the Woman Jealous of Her Fellow BAUCE

      March 8, 2022
    • Earn

      Here’s A Lowdown on How Nasdaq And The Markets Work

      August 14, 2022

      5 Ways To Start Earning Money By Using Language Skills

      August 1, 2022

      How to Choose the Best Line of Credit

      July 28, 2022

      4 Real Estate Investment Basics: Here’s What to Learn First

      July 27, 2022

      Forex Trading in 2022: A Beginners Guide

      July 19, 2022
    • Live

      How To Find The Right Style Of Bra For You

      August 14, 2022

      5 Ways to Navigate Joint Custody and Co-Parenting Easily

      August 14, 2022

      The Disruptive Effects Of Alcohol And How To Limit Your Drinking

      August 14, 2022

      How to Make A Piccolo Coffee: The Easiest, Simplest Method Ever

      August 14, 2022

      How To Add Some Class To Your Style

      August 11, 2022
    • Profiles

      The Story of Afro Unicorn™: How Founder April Showers Got Her Brand Into Walmart

      August 4, 2022

      Bianca Edwards Shares Her Pro Tips On How To Become A Celebrity Esthetician

      July 26, 2022

      The Beauty of Innovation: How Yaminah Childress Is Selling Cosmetics via Cryptocurrencies and NFTs

      July 12, 2022

      How Nicole Monay is Helping Black Women Entrepreneurs Scale To Six Figures

      July 11, 2022

      Chanel Martin on How To Write A Book And Become An Authority In Your Niche

      June 28, 2022
    • Community
      • JOIN THE BAUCE SQUAD
      • LOGIN TO THE BAUCE SQUAD
    • Events
    • About
      • Advertise
      • Jobs
      • Contact
    BAUCE
    Profiles

    How Nicole Monay is Helping Black Women Entrepreneurs Scale To Six Figures

    By Omotunde SotuminuJuly 11, 20225 Mins Read
    Share
    Facebook Twitter LinkedIn Pinterest Email

    A study by Harvard Business Review shows that Black women are starting businesses at a higher rate than their white male counterparts. The data shows that “17% of Black women are in the process of starting or running new businesses, compared to just 10% of white women, and 15% of white men.” With the increase of Black women entrepreneurs, it is not surprising that BAUCEs want to know how to scale their businesses to six and seven figures. Nicole Monay of Brandifi saw this need and went on to build a marketing agency that services the scaling needs of Black women entrepreneurs.

    She shares with us her journey to building an impactful business as well as how she juggles the many different areas of life while remaining sane.

    What was the journey to starting your marketing agency like?

    NICOLE: I was always creative and artsy as a child. I initially wanted to be an actress. So art has always been my calling. Working as a banker helped me to get familiar with the corporate industry. Things are run a lot differently in corporations. Things are structured and in place. There is protocol and processes. Learning these things as a banker gave me insight into my own business. Even more than that, being fired helped to give me the push that I needed to start my own business.

    There are tons of marketing agencies that cater to Black women. What makes yours unique?

    NICOLE: At Brandifi, we are giving our clients a fresh perspective on how to extend their reach to minority audiences. With a team built not only with experts in design, technology, and brand strategy we have made it a priority to ensure we have a diverse team. Our primary focus is to offer our clients a fresh perspective on how to extend their reach into minority audiences with an effective strategy in the knowledge of being culturally sensitive and developing effective marketing strategies.

    You are best known for helping Black female business owners scale up to six, seven figures through your marketing strategies. Could you give a snippet of your approach?

    NICOLE: I became a 6 figure owner by setting myself apart from other graphic design artists. With Brandifi, my target audience has gained my trust, and they believe that I know what it takes to have a successful business because I am constantly showing them, giving them tips, and educating them on the steps that they should take. This is essential for someone to be willing to pay top dollar for my services. Our small business clients have the need to pay once for business branding and know that it will be done right. So I earned 6 figures by helping other businesses thrive. 

    How do you juggle motherhood and work? Is it possible for women to have it all?

    NICOLE: In the beginning, there wasn’t much balance between my work ad personal life and that took a toll on my personal life. Since first starting Brandifi, I have learned balance and self-care. It is an interesting road and I learned the focus also needs to be around me. Motherhood always comes first. My son fuels my engine and keeps me going.

    What are your best tips for BAUCEs looking to start their own marketing agencies?

    NICOLE: Never lose focus of your WHY? Why are you starting this business? When I first started Brandifi, I started it with only a few hundred dollars. My goal was to grow Brandifi without having to rely on any investors. Starting my business on a small budget was one of the biggest challenges I faced while growing my business. This is a challenge that most start-up companies may face. What helped me was my focus and determination. I always focused on my “why” and let my creativity flow. Our work speaks for itself, and our clients choose to work with us because of this. Starting with so little initially makes the achievements so much sweeter.

    What do you hope to accomplish in the next couple of years with the agency?

    NICOLE: For Brandifi, my dream has always been to further expand within a year’s time to have worked with some of your top retailers and corporations, such as Target, Sephora, ULTA, Macy’s, Urban Outfitters, and so many more. Brandifi is already highly sought after and recognized as the “Top Design Firm” however, our services are not limited by any means. I am looking to shift our focus to assisting our clients by partnering with top-tier retailers and commercial companies. I have found that oftentimes, our clients have very valuable products and ideas that have a strong potential to increase revenue and drive minority traffic to retail businesses. Brandifi is looking to be the liaison between such clients and these retailers.

    To follow up with Nicole’s work, check out her Instagram: www.instagram.com/ImBrandified & www.instagram.com/ms.nicolemonay , facebook page:  www.facebook.com/imbrandified and websites: msnicolemonay.com & imbrandified.com 

    Share. Facebook Twitter Pinterest LinkedIn Tumblr Email Reddit WhatsApp
    Previous ArticleHere’s how to Budget Successfully with Credit Cards
    Next Article The Beauty of Innovation: How Yaminah Childress Is Selling Cosmetics via Cryptocurrencies and NFTs
    mm
    Omotunde Sotuminu
    • Twitter
    • Instagram
    • LinkedIn

    Omotunde Sotuminu, known as 'Omo' or 'Motty', is a deep thinker and a lover of deep conversations. Aside from working on her journalism degree, you can find her hosting faith based conversations on social and cultural issues on her podcast. She is massively intrigued by people's stories and accomplishments specifically those of Black women, hence why she enjoys writing features and conducting Profiles here.

    Related Posts

    Bianca Edwards Shares Her Pro Tips On How To Become A Celebrity Esthetician

    July 26, 2022

    A Battle With Skin Issues Inspired This Entrepreneur To Build A Thriving Skincare Brand Within A Year

    February 20, 2022

    Chloédigital’s Founder Shares How To Build An All-Star Team To Scale Your Business

    December 13, 2021
    Add A Comment

    Leave A Reply Cancel Reply

    Your Go To Resources

    How To Truly Break The Cycle of Debt

    It’s Time To Stop Sleeping On Your Credit Score, Sis – Here’s Why

    These Are 15 of the Highest Paying Careers To Pursue

    15 Good Jobs That Women Can Do From Anywhere Without Experience

    Here’s How To Trick Yourself Into Saving More Money

    Stay Connected
    • Facebook
    • Twitter
    • Pinterest
    • Instagram
    Facebook Twitter Instagram Pinterest
    • Our Team
    • Contact
    • Advertise
    • Privacy Policy
    • Jobs
    © 2022 BAUCE MEDIA LLC

    Type above and press Enter to search. Press Esc to cancel.